I created a poster triptych for Ann Arbor Farmers Market, in order to implant friendly and positive image of the market, the to viewers. I first investigated the overall structure and how the Farmers Market operates, and found out that its basic components are growers (retailers), locals (buyers) and goods. I reiterated these via illustration, and added simple explanatory words on the central portion for better understanding. Color palette of ivory and dirty green is used as an expression of subtleness of local Farmers Market, and I applied colors only in the front most part in order to emphasize the components.
Photography credit to Bryan Mitchell